{"product_id":"new-balance-740-mens","title":"New Balance 740 - Men's","description":"\u003cp\u003eVersatile, timeless, and stylish, the New Balance 740 lets you unleash your potential with superior performance and an iconic look. Constructed with an open knit mesh upper, these sneakers offer enhanced breathability and a lightweight feel, perfect for all-day wear. The segmented midsole and streamlined design maintain the classic look of the early 2000s. Accented with a molded TPU 'N' logo and vibrant two-tone details, the New Balance 740 is as distinctive as it is familiar.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eNew Balance 740 features: \u003c\/strong\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eMesh and angular overlays create a unique, distinctive look.\u003c\/li\u003e \u003cli\u003eReflective accents enable low-light visibility.\u003c\/li\u003e \u003cli\u003eABZORB midsole absorbs impact through cushioning and compression resistance.\u003c\/li\u003e \u003c\/ul\u003e\u003chr\u003e\u003cp\u003eLong days on your feet demand a shoe that keeps up, and the New Balance 740 delivers that and then some. Rooted in early 2000s running heritage, this retro-inspired trainer pairs a clean, angular silhouette with real underfoot performance, making it just as capable on daily walks and long shifts as it is turning heads off the track. The open-knit mesh upper keeps things light and breathable, while the segmented midsole and reflective accents bring that distinctive Y2K character across every colorway.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eOpen-knit mesh upper provides enhanced breathability and a lightweight feel for all-day wear.\u003c\/li\u003e \u003cli\u003eABZORB midsole absorbs impact through cushioning and compression resistance.\u003c\/li\u003e \u003cli\u003eMesh and angular overlays create a unique look rooted in early 2000s running style.\u003c\/li\u003e \u003cli\u003eMolded TPU \"N\" logo and two-tone details add iconic New Balance character.\u003c\/li\u003e \u003cli\u003eReflective accents enable low-light visibility.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eSize \u0026amp; Fit Guidance\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eThe New Balance 740 fits true to size for the vast majority of wearers. Reviewers consistently confirm that ordering your standard size in both number and width delivers the right fit on the first try. For the best fit, we recommend going with your usual size.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eIdeal for anyone who needs all-day comfort, from long work shifts and daily walks to casual runs on pavement or light terrain.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eCushioning \u0026amp; Road Feel\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eThe ABZORB midsole is engineered to absorb impact and resist compression mile after mile, keeping your feet cushioned on pavement, gravel, and everywhere in between. Reviewers logging extended hours on their feet, including shifts stretching well past ten hours, consistently highlight the sustained comfort and support underfoot.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eBreak-In \u0026amp; Durability\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eMost wearers find the 740 comfortable right out of the box, with little to no break-in period required. Reviewers who have put serious mileage on the shoe, including 120-plus miles of walking, report it holds up well over continued use.\u003c\/p\u003e","brand":"New Balance","offers":[{"title":"White\/Silver\/Black \/ US 8","offer_id":49755309539480,"sku":"MU740NW2-08.0","price":115.0,"currency_code":"USD","in_stock":true},{"title":"White\/Silver\/Black \/ US 8.5","offer_id":49755309572248,"sku":"MU740NW2-08.5","price":115.0,"currency_code":"USD","in_stock":true},{"title":"White\/Silver\/Black \/ US 9","offer_id":49755309605016,"sku":"MU740NW2-09.0","price":115.0,"currency_code":"USD","in_stock":true},{"title":"White\/Silver\/Black \/ US 9.5","offer_id":49755309637784,"sku":"MU740NW2-09.5","price":115.0,"currency_code":"USD","in_stock":true},{"title":"White\/Silver\/Black \/ US 10","offer_id":49755309670552,"sku":"MU740NW2-10.0","price":115.0,"currency_code":"USD","in_stock":true},{"title":"White\/Silver\/Black \/ US 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