{"product_id":"new-balance-740-womens-441078","title":"New Balance 740 - Women's","description":"\u003cp\u003eA fusion of retro vibes and modern comfort—meet the New Balance 740. Constructed with an open knit mesh upper, these fan-favorite sneakers offer enhanced breathability and a lightweight feel, perfect for all-day wear. The two-tone color mesh and angular overlays ensure a stand-out style, while the segmented midsole and streamlined design maintain the classic look of the early 2000s. The molded TPU 'N' logo reps the brand's vibrant, eye-catching style. Versatile, timeless, and stylish, the New Balance 740 lets you step into history books with a new look.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eNew Balance 740 features: \u003c\/strong\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eMesh and angular overlays create a unique, distinctive look.\u003c\/li\u003e \u003cli\u003eReflective accents enable low-light visibility.\u003c\/li\u003e \u003cli\u003eABZORB midsole absorbs impact through cushioning and compression resistance.\u003c\/li\u003e \u003c\/ul\u003e\u003chr\u003e\u003cp\u003eLong days on your feet call for comfort that does not sacrifice style. Blending early-2000s running DNA with an easy everyday feel, the New Balance 740 pairs breathable mesh, angular overlays, and soft underfoot cushioning for a look that stands out while staying comfortable through work, errands, and weekend plans.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOpen knit mesh upper helps keep the feel light and breathable.\u003c\/li\u003e\n\u003cli\u003eAngular overlays and molded TPU N logo bring throwback runner style.\u003c\/li\u003e\n\u003cli\u003eABZORB midsole helps absorb impact with cushioned support.\u003c\/li\u003e\n\u003cli\u003eReflective accents add a functional finish.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eSize \u0026amp; Fit Guidance\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eFor the best fit, we recommend going true to size for most shoppers. If you are between sizes or prefer a more locked-in fit, some reviewers suggest trying a half size down, while others with wider feet appreciated the extra room.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eBest for everyday wear, long shifts, casual walking, and anyone who wants retro runner style with all-day comfort.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eStyling \u0026amp; Versatility\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eReviewers love how easily this pair fits into daily rotation, with a sporty throwback look that works with leggings, denim, workwear, and more. The layered upper and streamlined shape give it enough presence to earn compliments while staying easy to wear day after day.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eBreak-In \u0026amp; Durability\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eMost reviewers say the 740 feels comfortable right away and stays supportive through extended wear. A few note it benefits from a short wear-in period around the collar, but overall it is praised as a dependable option for frequent everyday use.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eCare \u0026amp; Maintenance\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eReviewers note this style is easy to keep looking fresh. A soft brush for the mesh and a quick wipe on the overlays and midsole can help maintain its clean, layered look.\u003c\/p\u003e","brand":"New Balance","offers":[{"title":"Black\/Silver \/ US 5.5","offer_id":49755242954904,"sku":"2U740BM2-05.5","price":89.99,"currency_code":"USD","in_stock":true},{"title":"Black\/Silver \/ US 6","offer_id":49755242987672,"sku":"2U740BM2-06.0","price":115.0,"currency_code":"USD","in_stock":true},{"title":"Black\/Silver \/ US 6.5","offer_id":49755243020440,"sku":"2U740BM2-06.5","price":115.0,"currency_code":"USD","in_stock":true},{"title":"Black\/Silver \/ US 7","offer_id":49755243053208,"sku":"2U740BM2-07.0","price":115.0,"currency_code":"USD","in_stock":true},{"title":"Black\/Silver \/ US 7.5","offer_id":49755243085976,"sku":"2U740BM2-07.5","price":115.0,"currency_code":"USD","in_stock":true},{"title":"Black\/Silver \/ US 8","offer_id":49755243118744,"sku":"2U740BM2-08.0","price":115.0,"currency_code":"USD","in_stock":true},{"title":"Black\/Silver \/ 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