{"product_id":"new-balance-ff-bb-v4-mens","title":"New Balance FF BB V4 - Men's","description":"'\u003cp\u003eTransform every sprint and landing into a smooth experience with the New Balance Fresh Foam P400. Designed for elite responsiveness on the hardwood, these sneakers feature dual-cushioning technology that pairs EVA foam with a Fresh Foam X core for effortless support. The structured upper and lightweight nylon plate provide the stability and snap needed for explosive pivots and agile cuts.\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSynthetic and mesh upper with flexible TPU for a lockdown fit\u003c\/li\u003e\n\u003cli\u003ePerforated mesh layers and tongue enhance breathability\u003c\/li\u003e\n\u003cli\u003eDual-cushioning with Fresh Foam X core offers plush support\u003c\/li\u003e\n\u003cli\u003eLightweight nylon plate in the midsole provides a snappy ground feel\u003c\/li\u003e\n\u003cli\u003eLateral foam inlay adds stability during high-impact movements\u003c\/li\u003e\n\u003cli\u003eNon-marking rubber outsole delivers reliable traction\u003c\/li\u003e\n\u003cli\u003eEmbroidered New Balance wordmark on the tongue\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eMaterial \u0026amp; Care\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eSynthetic and leather upper; textile lining\u003c\/li\u003e\n\u003cli\u003eEVA and rubber outsole\u003c\/li\u003e\n\u003cli\u003eContains cow leather\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eSize \u0026amp; Fit\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eLow-top silhouette for natural range of motion\u003c\/li\u003e\n\u003cli\u003eLace-up closure for a secure fit\u003c\/li\u003e\n\u003cli\u003eMolded upper ensures structured lockdown\u003c\/li\u003e\n\u003c\/ul\u003e\u003chr\u003e\u003cp\u003eBuilt for players who want impact protection, support, and confident movement through traffic, the New Balance FF BB V4 brings a cushioned, secure feel to cuts, closeouts, and hard landings. The mid-cut design balances plush comfort with structured stability, giving you a supportive ride that feels ready for full-court runs and everyday wear alike.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSynthetic and mesh upper with TPU reinforcement for a locked-in feel\u003c\/li\u003e\n\u003cli\u003ePerforated mesh zones and a padded collar help keep the fit comfortable\u003c\/li\u003e\n\u003cli\u003eDual cushioning combines EVA foam with a Fresh Foam X core for soft landings\u003c\/li\u003e\n\u003cli\u003eLightweight nylon plate and lateral foam inlay add stability and response\u003c\/li\u003e\n\u003cli\u003eNon-marking rubber outsole is built for hardwood traction\u003c\/li\u003e\n\u003c\/ul\u003e  \u003cp\u003e\u003cstrong\u003eSize \u0026amp; Fit Guidance\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eFor the best fit, we recommend true to size for narrower feet, while players who like more room through the forefoot may prefer the wide option or an extra half size. Reviewers often describe the fit as secure and snug, especially through the front of the shoe.\u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eBest for players who want plush cushioning, strong ankle support, and a stable feel, especially bigger players and anyone putting in long court sessions.\u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eCourt Feel \u0026amp; Traction\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eThe ride leans protective and supportive rather than ultra-minimal, pairing soft impact absorption with a steady, planted feel through stops and changes of direction. Reviewers note the outsole performs best on clean courts or after a quick wipe when dust builds up.\u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eBreak-In \u0026amp; Durability\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eThe upper can start out firmer, but some players note it molds to the foot after a few runs while maintaining a supportive, structured feel. That sturdy build helps the shoe stay stable through regular hoop sessions.\u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eCare \u0026amp; Maintenance\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eTo help traction stay consistent, wipe the outsole during play and clear away dust after sessions. Regular light cleaning also helps the upper keep its fresh look.\u003c\/p\u003e\"","brand":"New Balance","offers":[{"title":"White\/Volt \/ US 9","offer_id":49751894622360,"sku":"41130243-09.0","price":130.0,"currency_code":"USD","in_stock":true},{"title":"White\/Volt \/ US 9.5","offer_id":49751894655128,"sku":"41130243-09.5","price":130.0,"currency_code":"USD","in_stock":true},{"title":"White\/Volt \/ US 10","offer_id":49751894687896,"sku":"41130243-10.0","price":130.0,"currency_code":"USD","in_stock":true},{"title":"White\/Volt \/ US 10.5","offer_id":49751894720664,"sku":"41130243-10.5","price":130.0,"currency_code":"USD","in_stock":true},{"title":"White\/Volt \/ US 11","offer_id":49751894753432,"sku":"41130243-11.0","price":130.0,"currency_code":"USD","in_stock":true},{"title":"White\/Volt \/ US 11.5","offer_id":49751894786200,"sku":"41130243-11.5","price":130.0,"currency_code":"USD","in_stock":true},{"title":"White\/Volt \/ US 12","offer_id":49751894818968,"sku":"41130243-12.0","price":130.0,"currency_code":"USD","in_stock":true},{"title":"White\/Volt \/ US 14","offer_id":49751894851736,"sku":"41130243-14.0","price":130.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/9693\/1736\/files\/41130243_01.png?v=1787801624","url":"https:\/\/aurazyrajewelry.com\/products\/new-balance-ff-bb-v4-mens","provider":"AURAZYRA","version":"1.0","type":"link"}